Complete Guide to Calen [2025] - How to Start Managing Events Easily
Are you struggling with event announcements and attendee management? Calen is an event management platform designed to be user-friendly for both event organizers and attendees.
This guide will walk you through Calen's basic features and advanced capabilities, step by step.
What is Calen?
Calen is a free event management tool that seamlessly connects event page creation with attendee calendar registration.
Key Features of Calen
- One-Click Calendar Registration - Attendees can add events directly to Google Calendar, Apple Calendar, or Outlook without creating an account
- Multi-Language Support - Available in English, Japanese, and Dutch for global event reach
- Automatic Reminders - Pre-event notifications to improve attendance rates
- Simple Analytics - View registration and calendar add statistics at a glance
- Completely Free - All basic features are available at no cost
Getting Started: Publish Your Event in 3 Steps
Step 1: Create an Account
- Visit Calen
- Click "Get Started Free"
- Sign up with email or Google account
- Fill in your profile information
Registration takes less than a minute. No credit card required.
Step 2: Create Your Event
From your dashboard, click "Create New Event" and enter the following information.
Basic Information
| Field | Description | Example | |-------|-------------|---------| | Title | Event name (50 characters recommended) | "Beginner's Web Marketing Workshop" | | Description | Detailed event information | Content, learning outcomes, target audience | | Date & Time | Start and end times | February 15, 2025, 7:00 PM - 9:00 PM | | Format | Online/Offline/Hybrid | Online | | Location/URL | Venue address or streaming URL | Zoom (visible only to attendees) |
Optional Settings
Configurable items:
- Upload cover image
- Set attendance limit
- Set ticket price (paid events)
- Public/Private visibility
- Timezone specification
Step 3: Publish and Share Your Event Page
After entering your event information, click "Publish". Your event page URL will be automatically generated.
Sharing Methods:
- Copy the URL directly to share on social media or email
- Get embed code to place on your website
- Generate QR code for flyers and posters
How Attendees Use Calen
Attendees can easily register for events without creating an account.
Adding to Calendar
- Access the shared event page
- Click the "Add to Calendar" button
- Select your calendar service
- Google Calendar
- Apple Calendar (iCal)
- Outlook
- Yahoo Calendar
- Your calendar app opens automatically and adds the event
Pro tip: Events added via Calen automatically update if the organizer changes the date or time.
Useful Features
Reminder Function
Event organizers can set up automatic reminders for attendees.
Reminder timing examples:
- 1 week before: Event details recap
- 1 day before: Instructions and preparation items
- 1 hour before: Final reminder with join link
Analytics Dashboard
Monitor your event's performance:
- Page Views - Number of visits to your event page
- Calendar Adds - Number of additions per calendar service
- Conversion Rate - Percentage of page views that result in calendar adds
Recurring Events
Manage regular events efficiently with recurring settings.
Recurrence patterns:
- Daily
- Weekly (specify days)
- Monthly (by date or week)
- Custom intervals
Frequently Asked Questions
Q: What can I do with the free plan?
A: All basic event management features are available for free:
- Unlimited event pages
- Add to calendar buttons
- Basic analytics
- Email reminders
Q: Do attendees need to create an account?
A: No, attendees can add events to their calendar without an account. This is one of Calen's key advantages.
Q: Can I host paid events?
A: Yes, you can host paid events through Stripe integration. Transaction fees are among the lowest in the industry.
Q: What about international attendees?
A: Calen automatically handles timezone conversion. Attendees see event times in their local timezone.
Best Practices
Creating Effective Event Titles
Good examples:
✅ "Beginner-Friendly Web Marketing Seminar - Learn the Basics in 90 Minutes"
✅ "Tech Meetup #15 - AI/ML Engineers Night"
Examples to avoid:
❌ "Seminar"
❌ "Event Announcement"
Tips to Increase Attendance
- Attractive Cover Image - Eye-catching visual design
- Clear Value Proposition - Specific benefits of attending
- Appropriate Reminders - Multiple reminders to prevent no-shows
- Lower Barriers to Entry - Calen's no-account-required feature reduces dropoff
Troubleshooting
Cannot Add to Calendar
- Check browser popup blocker settings
- Verify calendar app account settings
- Try a different browser
Event Not Updating
- Check calendar app sync settings
- Manually trigger a sync
- Clear cache
Summary
With Calen, you can significantly reduce the effort required for event management.
What Calen enables:
- Create professional event pages in minutes
- Minimize registration barriers for attendees
- Improve attendance with automatic reminders
- Enhance events with analytics
Start creating your first event on Calen today.
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